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Yahoo! Research Labs launch Tech Buzz Game
Contributed by: SHA, at 3/16/2005 09:33:00 PM.

Yahoo! Research Labs has teamed with O'Reilly Media to develop a joint research project called the Tech Buzz Game, an online prediction market that allows consumers to forecast the popularity of technology concepts, products and trends.
The Tech Buzz Game leverages search query volume and frequency on Yahoo! Search to measure a term's popularity or "buzz." It mirrors the functionality of the stock market, enabling participants to "buy" and "sell" virtual shares in their favorite technology terms based on their estimates of future value. The game, which is powered by NewsFutures, a provider of prediction markets software, utilizes new market and auction mechanisms invented at Yahoo! Research Labs by Dr. Gary William Flake, Yahoo!'s principal scientist, and Senior Research Scientist Dr. David Pennock.


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